3. The Nurture
In 2001, three years after the original mapping document and creative industry concept paper, the United Kingdom published a second overview of the industry with more reliable data. This overview sought to understand how the first document effected the UK creative industries. It tested the outcomes and implementation of policy initiatives in skills and training, finance for creative ventures, intellectual property rights and export promotion. It reported a definite rise in recognition of the importance of the creative industries within government. It also noted several regional endeavours and local regeneration projects underway. (Appendix 22)
The second more thorough report again found that education, IP protection, finance and export remained essential components of the industries. It also identified new areas for attention. These new areas for policy attention were developing a creative industry regulatory and tax structure. It also recognised a need for partly subsidizing the commercial sector while highlighting the importance of data collection.
From 1997 to 2001 the UK government developed a new policy structure to enable the growth of the creative and cultural industries. The studies and mapping efforts defined a new sector by name, gave it a structure and identified ways to measure and nurture it. A national creative industry experiment was born.