1. Quality Interviews

A single case study was selected as the best means of gleaning best case practices and examples from creative industry business leaders, planners and on the ground activities.  Therefore, the quality of participants was prioritized over the quantity.  The following individuals were selected for their experience, passion and influence in planning, and execution of creative industry policy within the United Kingdom.

  • Sir John Sorrell, Chairman of the London Design Festival, was Knighted in 2008 for his work  promoting the creative industries. He has over thirty years of experience in the public and private creative sector.  As founding partner of Newell and Sorrell he oversaw the growth and eventual sale of one of Europe’s most reputable design agencies.   In the public sphere he implemented a radical overhaul of the UK’s Design Council in the early 1990s. Besides his work with the London Design Festival, he is also President of the Sorrell Foundation, which specialises in design education programmes.
  • Lynne Dobney, a Board Member of the London Design Festival, is a respected name in branding and design, having successfully managed leading businesses including Newell and Sorrell as Managing Director and Interbrand as Chief Operating Officer prior to her current post at branding agency Fortune Street. Lynne is actively involved in the promotion and development of the industry and, in 2002, she co-founded the London Design Festival. She is a qualified business coach. She is an active member of the cross-party parliamentary group for Design & Innovation and past Chairman and Director of the Design Business Association.
  • Ben Evans, Board member and Director of London Design Festival. Ben was content editor at the Millennium Dome where he led the development of exhibition areas, working closely with over 20 design teams, sponsors and Government. He was also a partner and Creative Director of LIVE, a branding, events and marketing business. His involvement in politics spans a decade and has drafted numerous policy documents including the first ever national design policy.
  • William Knight – Board Member and Manager of the  London Design Festival. Mr Knight has worked broadly to promote UK design for nearly ten years. Having previously worked on policy and international campaigns whilst at the Design Council he joined the London Design Festival as manager in 2004.

  • Now in the USA!

    cdcreative

    The creative economy is spreading to the USA. A new research project has just been launched to gauge the state of the creative economy in America. It's an experimental crowd sourced and funded project. We Need You!

  • Creative Policy Tool Box

    Start Creating Your Own Policy
    Download a sample of a London Creative Industry policy diagram to get started.

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