Pio Barone Lumaga is a cultural entrepreneur — a resourceful visionary, mobilizing ingeniousness to ensure the economic sustainability of cultural and social enterprises, the bases of a civil society.
Since 2007, he has been the Editor-in-chief of LOFT The Nordic BOOKAZINE, which he co-founded. A quarterly editorial event with Nordic roots and an international heart, LOFT explores the creative nurturing boundaries in Art, Architecture,and Design, between the Nordic societies and the global community.
In 2003, he founded Morphic Productions – ‘Projects Worth Doing’, a consultancy firm that designs sustainable innovations to unleash creative potential and generate equality through social profit. Active in Europe and North America, the firm provides mentoring services to owners of family businesses and foundations in transition, thus enabling them to achieve their private and public objectives.
In his many different roles — entrepreneur, CEO, and/or creative director — he has led a variety of companies, both in Europe and North America, to success and recognition: Art and Technology, Kinnasand, Snowcrash in Sweden and Germany, Artek in Finland, Bruce Mau in Canada, Fondation Vodoz Danese in France, KohBarone Innovation in the USA, Studio De Lucchi, Produzione Privata, Danese, and EIS in Italy
As innovator, he has consistently enhanced the shaping of a new generation of services and products that have become, de facto, the new standard — from R&D to hybrid products development, from technology transfer to analysis of rapidly changing markets, from shoes to ultra-light catamarans, from concept cars to digital museums, from acoustic textiles to eco-efficient architectures.
He has collaborated in various roles with, among others, Artemide, Cole Hahn, Deutsche Bank, Deutsche Bahn, European car manufacturers, Hermés, Mandarina Duck, MIT Multimedia Lab, Multimarine, Olivetti, Raichle, Umbra, and Vibram, and such cultural institutions as Centre G. Pompidou, Getty Museum, Kodomoshiro, Musée du Louvre, Réunion des Musée Nationaux, Triennale di Milano and Vitra Design Museum.
He has been researching the structure of emotions and cognition during the process of change as well as environments that favor learning and is a frequent guest lecturer in Europe and North America.
With post-graduate degrees in environmental engineering, he is fluent in English, Spanish, French; basic in Swedish; Italian is his mother tongue. Currently, he lives in Stockholm, Sweden.


